Top 5 Personal Finance Budgeting and Planning Apps in the Middle East Q4 2023

In Q4 2023, the Middle East saw notable performances from the top 5 personal finance budgeting and planning apps. Here's a detailed look at their trends in downloads, revenue, and active users.

Tweeq - طويق experienced fluctuating weekly downloads, peaking at 16.7K in the week of October 23 and 15.5K in the week of November 20. The app's downloads saw a decline towards the end of the quarter, dropping to 1.3K in the final week of December.

Splitwise showed a steady increase in weekly revenue, reaching approximately $1.9K in the last week of December. Weekly downloads exhibited consistent performance with a peak of 6.3K in early October and ending the quarter strong at 4.1K. Active users fluctuated slightly, starting at 35.5K and ending at 32K.

MySalary - Manage your money saw consistent weekly downloads, with notable peaks of 3.5K in early October and 3.3K in mid-December. The app maintained a steady user base throughout the quarter.

Malaa: Track, Save & Invest had a notable surge in downloads, especially in the week of November 27 with 4.3K, and maintained this momentum with 4K downloads in the last week of December.

مصاريف saw its highest weekly downloads at 19.8K at the start of the quarter. Despite fluctuations, the app ended the quarter with 1.6K downloads. Revenue remained minimal but consistent, peaking at $4 in the week of November 27. Active users started at 36.6K and saw a slight decline, ending at 28.2K.

For more insights and detailed data, visit Sensor Tower.